Witcham Events Committee is delighted to announce that Allica Bank will be returning as one of the main Golden Pea sponsors at this year’s 53rd World Peashooting Championship event, taking place on Saturday 11th July 2026 on the village green in Witcham, Cambridgeshire.
Now in its 53rd year, the World Peashooting Championship remains one of Britain’s most cherished quirky sporting traditions. Each summer, competitors from across the UK and beyond descend on Witcham to test their skill, accuracy, and nerve in pursuit of the coveted World Champion title — all while raising vital funds for local causes and celebrating the power of community spirit.
Allica Bank’s support as a Golden Pea sponsor underlines its commitment to backing grassroots events that bring communities together. As a business bank dedicated to supporting established SMEs across the UK, Allica recognises the importance of local traditions and the role they play in sustaining vibrant rural communities.
Catherine Hill and Eleanor Herring, co-chairs of the World Peashooting Championships Organising Committee, said:
“We are thrilled to welcome back Allica Bank on board as a Golden Pea sponsor for the 2026 World Peashooting Championships. Their support continues to enable us to grow this unique event, showcasing the very best of community sport and welcoming visitors from all over the UK and beyond. Allica’s enthusiasm for championing local enterprise aligns perfectly with the spirit of our Championship, and we are extremely grateful for their partnership.”
As a Golden Pea sponsor, Allica Bank will benefit from premium branding at the event, prominent signage, and involvement in key announcements and prize presentations throughout the day.
Emily Hopkins, relationship manager for Cambridgeshire at Allica Bank said:
“At Allica Bank, we are proud to support the communities where established businesses thrive. Events like the World Peashooting Championship are a wonderful celebration of local tradition, fun and community spirit, bringing people together from across Cambridgeshire – and beyond! We’re delighted to return as a main sponsor this year, enjoying another fantastic event that shines a spotlight on the unique charm of Witcham and its residents. It’s events like these that remind us why local communities matter so much, and we’re thrilled to play even a small part in celebrating the traditions that make them special.”
Sponsorship Opportunities Still Available
With preparations well underway for the 11th July event, organisers are now calling on additional businesses and individuals to get involved and support this much-loved community tradition.
Sponsorship packages currently available include:
- Silver Pea Sponsor – £200
- Bronze Pea Sponsor – £50
Both packages offer excellent visibility and a chance to be part of the action on the day, inclusion in event materials, and the opportunity to associate your name or business with one of the UK’s most distinctive and long-running sporting events.
Whether you are a local business looking to raise your profile, a regional company keen to support grassroots initiatives, or an individual who simply loves what the World Peashooting Championships stand for, becoming a sponsor is a fantastic way to show your support.
To find out more about sponsorship opportunities or to secure your Silver or Bronze Pea package, please contact the organising committee at info@worldpeashoot.com.
Together, with the backing of partners like Allica Bank and the wider community, the 53rd World Peashooting Championships promise to be another unforgettable day on Witcham’s village green.